![]() ![]() ![]() He thinks they should have things such as social security – a payment system by governments that helps people live a reasonable life.Īnd he says you can’t make ‘nice’ jeans without being human – he doesn’t just mean being a person, but being someone with compassion, feelings and respect for others. If you take the doughnut economy and you see the insides of the circles - if you break that boundary, mistreat people, and you have people making your jeans but they don’t have any social security, or any liberty, or any medical care, those kind of things, you will never be able to make nice jeans - it has to become human again, making clothing.īert van Son sees the benefit of the doughnut economy by treating people fairly and with respect – the opposite is to mistreat. Listen to why he tries to work within the doughnut model… Well, let’s hear from Bert van Son, CEO of Mud Jeans. The new ones might not be affordable for everyone, but they do reduce cotton production and the use of chemicals and water. The People Fixing the World programme visited a company where old jeans were mixed with new organic cotton to make new ones. It involves changing the way people think, or their mindset.Īnother idea from the Netherlands that fits the doughnut model is the making of recycled jeans. It’s about people thinking differently and not doing things in the same way they’ve always been done. This is beginning to sound like utopia, Rob! To achieve this, Kate talked about using locally-sourced materials for building and thinking about how people travel around – basically making it a sustainable city. ![]() It’s a big aim – but they want their city to be thriving – so growing and being successful.Īnd it wants to be inclusive – including everyone and treating them equally. The people of Amsterdam are trying to live within the doughnut! Their aim is to live and look after each other without harming the planet. Interesting stuff from Kate Raworth there. And that changes how you build - you don't bring in more new raw materials from across the other side of the world - you say, right, how do we re-use the construction materials that are already in our city to build new buildings? How do we change the way that people travel? Start asking very different questions from the outdated economic mindset that they were taught before. So, here is Kate Raworth speaking on the BBC World Service programme, People Fixing the World, talking about how Amsterdam is trying to fit into this ‘doughnut’ approach…Īmsterdam has started with a goal of saying we want to be a thriving, inclusive, regenerative city for all residents while respecting planetary boundaries - that's like saying we want our city to live in the doughnut. Now thinking of this ‘ring doughnut’ - the idea is not to leave anyone in the hole in the middle falling short on the essentials of life - but at the same time not going beyond the outer ring, because there we put so much pressure on our planetary home it can cause climate change. Economist Kate Raworth, who we will hear from shortly, describes this as “a picture of 21st Century prosperity for humanity.” That’s right, and it’s using the concept of a ring doughnut to use as a model for its sustainability. Anyway, let’s get back to Amsterdam – a city that’s doing its best to use creative ideas to be sustainable. OK, Georgina, I’ll tell you if you are right or wrong later on. That’s tricky, but I imagine that - if only for the scenery - it’s a) Finland. We’re going to be finding out what they’re doing with the help of some doughnuts! But first, Georgina, I have a perfect question for you! According to the 2020 United Nations World Happiness Report, which country is the world’s happiest? Is it… Well, one place that is trying to be like that is the Dutch city of Amsterdam. Well let me know if you find it, and I’ll head there straight away. Umm probably not, but it’s something we aspire to create – a happy place where everyone is cared for and nobody goes without. You mean a perfect world – a place where everyone lives together in harmony. In this programme we’re looking for utopia. This is 6 Minute English from BBC Learning English. Note: This is not a word-for-word transcript Payment system used by governments that helps people live a reasonable life Transcript Including everyone and treating them equally VocabularyĪ place where everyone lives together in harmony Listen to the programme to find out the answer. This week's questionĪccording to the 2020 United Nations World Happiness Report, which country is the world’s happiest? Is it… Rob and Georgina talk about how to create utopia. Many people aspire to create a happy place where everyone is cared for and nobody goes without. ![]()
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